August 29, 2025 • Nelson Cicchitto
The Pros and Cons of One-Time Passwords (OTPs) in Modern Identity Management
Explore the advantages and limitations of one-time passwords in enterprise security. Learn how AI-driven enhance OTP implementation

Organizations face mounting pressure to strengthen access controls while maintaining user convenience. One-time passwords (OTPs) have emerged as a cornerstone technology in modern authentication strategies, offering enhanced security beyond traditional static passwords. However, like any security measure, OTPs come with both significant advantages and notable limitations.
As enterprises navigate increasingly complex threat landscapes, understanding the full spectrum of OTP benefits and challenges is essential for crafting effective identity management strategies that balance security with usability. This comprehensive analysis explores how OTPs fit into the modern security ecosystem and how leading identity providers like Avatier are addressing their limitations through innovative approaches.
What Are One-Time Passwords (OTPs)?
One-time passwords are exactly what their name suggests: temporary authentication codes that can only be used once. Unlike traditional static passwords, OTPs are valid for a limited timeframe—typically between 30 seconds and 10 minutes—after which they expire. This temporal limitation significantly reduces the window of opportunity for potential attackers.
OTPs are generally delivered through:
- SMS/Text Message: Codes sent to the user’s registered mobile device
- Email: Authentication codes delivered to verified email addresses
- Authentication Apps: Specialized applications that generate time-based codes (TOTP)
- Hardware Tokens: Physical devices that generate rotating codes
- Push Notifications: Notifications sent to mobile devices requiring approval
The implementation of OTPs has grown dramatically in recent years. According to industry data, 85% of enterprise organizations now employ some form of OTP authentication within their security framework, representing a 27% increase since 2019.
The Advantages of OTP Authentication
1. Enhanced Security Against Credential-Based Attacks
Traditional static passwords face numerous vulnerabilities. They’re susceptible to phishing, social engineering, brute force attacks, and credential stuffing. OTPs significantly mitigate these risks through their temporal nature.
Even if a malicious actor intercepts an OTP, its short validity period drastically reduces the window for exploitation. According to recent findings, implementing OTPs reduced successful phishing attacks by 76% across organizations that previously relied solely on password-based authentication.
2. Protection Against Password Reuse
Password reuse remains a pervasive security challenge. Research indicates that 65% of individuals reuse passwords across multiple services, creating a domino effect when credentials are compromised. OTPs effectively counter this vulnerability by requiring a new, unique code for each authentication attempt, rendering previous codes useless.
3. Simplified Access Recovery
The traditional password reset process often creates significant friction. Password reset requests account for approximately 20-50% of all IT helpdesk calls, creating substantial operational costs. OTP-based recovery workflows streamline this process by delivering temporary access codes, reducing the burden on IT support teams while maintaining security.
Avatier’s self-service password management solution incorporates OTP technology to empower users while reducing administrative overhead, allowing organizations to significantly cut help desk costs associated with password resets.
4. Regulatory Compliance Support
Many regulatory frameworks explicitly require multi-factor authentication (MFA) for accessing sensitive data:
- HIPAA: Requires strong access controls for protected health information
- PCI DSS: Mandates MFA for non-console administrative access
- GDPR: Recommends strong authentication for personal data access
- NIST 800-53: Specifies multi-factor requirements for federal systems
OTPs provide a straightforward path to compliance with these requirements, helping organizations avoid penalties while protecting sensitive information.
5. User Familiarity and Acceptance
Unlike some emerging authentication technologies, OTPs enjoy broad user acceptance and understanding. Most users have encountered OTP authentication in consumer applications like banking or social media platforms, creating a familiarity that eases enterprise adoption.
The Limitations and Challenges of OTP Authentication
Despite their advantages, OTPs aren’t without significant limitations that organizations must address when implementing identity management solutions.
1. Delivery Channel Vulnerabilities
The security of OTPs is heavily dependent on the integrity of their delivery channels:
SMS/Text Message Vulnerabilities:
SMS-based OTPs face significant vulnerabilities, including SIM swapping attacks, SS7 network interception, and malware that can read text messages. According to a 2023 security analysis, SMS-based OTP attacks have increased by 38% year-over-year, with financially motivated attackers specifically targeting these verification methods.
Email-Based Risks:
Email accounts can be compromised, giving attackers access to OTPs delivered through this channel. If a user employs the same password across services, compromising their email effectively circumvents OTP protection.
2. User Experience Friction
While OTPs enhance security, they introduce additional steps in the authentication process. This friction can impact user experience and productivity:
- Waiting for OTP delivery (especially when networks are congested)
- Managing multiple OTP generators across different services
- Entering codes manually, particularly challenging on mobile devices
- Authentication delays when traveling internationally (SMS issues)
Organizations implementing OTPs must carefully balance security requirements with usability considerations to ensure adoption and compliance.
3. Operational Costs and Support Burden
Implementing and maintaining OTP systems introduces operational costs that extend beyond the initial technology investment:
- User education and training requirements
- Support for users encountering delivery issues
- Managing backup authentication methods
- Integration costs with existing identity infrastructure
- Ongoing maintenance and updates to authentication systems
4. Social Engineering Vulnerabilities
While OTPs protect against many attack vectors, they remain vulnerable to sophisticated social engineering tactics. Real-time phishing attacks can prompt users to divulge OTPs, which attackers immediately use before expiration. These “person-in-the-middle” attacks have grown increasingly sophisticated, with some attackers creating realistic clone sites that harvest both credentials and OTP codes.
5. Accessibility Limitations
OTP implementation can present significant accessibility challenges for certain user populations:
- Users with visual impairments may struggle with reading and entering codes
- Individuals in areas with poor cellular coverage face SMS delivery issues
- International travelers often encounter SMS delivery problems
- Users without smartphones may lack access to authenticator apps
Organizations must ensure their authentication strategies accommodate diverse user needs and circumstances to avoid creating security inequities.
Beyond Traditional OTPs: Modern Approaches to Authentication
As security challenges evolve, identity management solutions are advancing beyond basic OTP implementations to address key limitations while enhancing security.
Push-Based Authentication
Push-based authentication represents a significant evolution from traditional OTPs. Rather than requiring users to manually enter codes, push authentication sends notifications directly to registered devices, allowing users to approve access with a single tap. This approach eliminates manual code entry while reducing the risk of phishing attacks, as users aren’t providing codes that could be intercepted.
Avatier’s multifactor integration solutions support push-based authentication alongside traditional OTP methods, providing organizations with flexible options tailored to their specific security requirements and user preferences.
Biometric Authentication
Biometric factors—including fingerprints, facial recognition, and voice identification—are increasingly complementing or replacing OTPs in authentication workflows. These physiological characteristics offer enhanced convenience while providing strong security. According to industry research, 62% of enterprises have already implemented some form of biometric authentication, with an additional 24% planning deployment within the next 18 months.
Risk-Based Authentication
Advanced identity management platforms now incorporate risk-based authentication that dynamically adjusts security requirements based on contextual factors:
- User location and device information
- Time of access and behavioral patterns
- Network characteristics and connection type
- Sensitivity of the requested resources
- Historical authentication patterns
This adaptive approach minimizes friction for low-risk scenarios while applying additional verification for suspicious activities, creating a more balanced security posture.
Passwordless Authentication
The ultimate evolution beyond OTPs is passwordless authentication, which eliminates the traditional password entirely. Instead, users authenticate through a combination of possession factors (like registered devices) and inherence factors (biometrics). According to recent industry data, organizations implementing passwordless authentication report a 75% reduction in account takeover incidents compared to traditional password-based systems.
AI-Driven Identity Management: The Future of Authentication
The next frontier in authentication combines OTPs with artificial intelligence to create more intelligent, adaptive, and secure identity verification systems. AI-powered identity management solutions leverage machine learning to:
- Detect Anomalous Authentication Patterns: Identifying unusual login attempts that may indicate compromise
- Optimize Authentication Requirements: Dynamically adjusting security based on real-time risk assessment
- Improve Fraud Detection: Recognizing sophisticated attack patterns that evade traditional security measures
- Enhance User Experience: Minimizing friction for legitimate users while maintaining strong security
Avatier’s Identity Anywhere platform incorporates AI-driven security enhancements that transform traditional authentication approaches, addressing many inherent limitations of standalone OTP implementations while maintaining their security benefits.
Implementing Effective OTP Strategies: Best Practices
Organizations looking to maximize the benefits of OTP authentication while minimizing potential drawbacks should consider these key best practices:
1. Layer OTPs Within a Broader MFA Strategy
Rather than relying solely on OTPs, integrate them within a comprehensive multi-factor authentication framework that combines:
- Something you know (passwords or PINs)
- Something you have (OTPs, mobile devices, hardware tokens)
- Something you are (biometrics like fingerprints or facial recognition)
This layered approach provides defense-in-depth against various attack vectors.
2. Prioritize Secure OTP Delivery Channels
Not all OTP delivery methods offer equivalent security. Organizations should:
- Prioritize authenticator apps over SMS where possible
- Consider hardware tokens for high-risk roles or sensitive access
- Implement anti-SIM swapping protections for SMS-based OTPs
- Avoid email delivery for high-security applications
3. Implement Rate Limiting and Lockout Policies
To prevent brute force attacks against OTP systems, implement:
- Strict limits on consecutive failed attempts
- Progressive timeouts after authentication failures
- Notifications for unusual authentication activity
- Account lockout procedures requiring administrative intervention
4. Provide Backup Authentication Methods
Users inevitably face situations where their primary authentication method is unavailable. Organizations should:
- Establish secure backup verification procedures
- Document recovery workflows for lost or inaccessible devices
- Create clear escalation paths for authentication issues
- Provide specialized support for users experiencing authentication problems
5. Continuously Educate Users About Authentication Security
User education remains critical for OTP security. Organizations should:
- Regularly inform users about potential phishing threats
- Provide clear instructions for secure authentication
- Explain the importance of not sharing OTPs with anyone, including IT staff
- Create awareness about social engineering tactics targeting authentication
How Avatier Addresses OTP Challenges
Avatier’s comprehensive identity management solutions directly address the limitations of traditional OTP implementations while amplifying their security benefits through:
1. Unified Authentication Workflows
Avatier unifies authentication workflows across diverse environments, whether on-premises, cloud-based, or hybrid deployments. This consistency reduces user confusion while strengthening security across the enterprise identity ecosystem.
2. Self-Service Capabilities
Avatier’s password management solutions enable users to manage their authentication methods through intuitive self-service interfaces, reducing IT support burdens while ensuring users maintain access to critical systems.
3. Automated Provisioning and Deprovisioning
Avatier’s lifecycle management capabilities ensure that authentication methods are automatically provisioned and deprovisioned as users join, move within, or leave the organization, eliminating authentication vulnerabilities associated with orphaned accounts or outdated access rights.
4. Comprehensive Compliance Support
For organizations in regulated industries, Avatier provides robust compliance capabilities that document authentication practices, generate audit reports, and demonstrate adherence to regulatory requirements around access controls and multi-factor authentication.
Conclusion: Balancing Security and Usability in OTP Implementation
One-time passwords represent a significant security improvement over traditional static passwords, offering protection against credential theft, password reuse, and various attack vectors. However, their effectiveness depends heavily on thoughtful implementation that addresses inherent limitations around delivery security, user experience, and operational considerations.
Forward-thinking organizations are increasingly moving beyond standalone OTP implementations toward integrated, AI-enhanced identity management platforms that combine the security benefits of OTPs with advanced contextual authentication, biometrics, and risk-based verification. This evolution represents not just an incremental improvement but a fundamental rethinking of enterprise authentication.
By understanding both the strengths and limitations of OTP technology, security leaders can craft authentication strategies that truly balance security requirements with user experience considerations—creating systems that are both highly secure and readily usable.
As threats continue to evolve, so too must authentication approaches. Organizations that embrace comprehensive identity management solutions like those offered by Avatier position themselves to navigate an increasingly complex threat landscape while empowering users with secure, seamless access experiences.
To learn more about how Avatier can transform your organization’s approach to authentication and identity management, explore our Identity Anywhere Lifecycle Management platform designed to simplify access, enhance security, and deliver seamless user experiences for today’s global workforce.